Posts

HOW TO… GET THE MOST OUT OF LINKEDIN

LinkedIn can help coaches build their business. So why are so few using it well? Helen Pritchard reports   The average LinkedIn user spends 17 minutes on the site per month1, which is a statistic that makes my soul weep! Managed well, LinkedIn can be a great source of information for coaching buyers on who to work with and why, and an amazing lead-generating tool for coaching providers. In this article, we look at how it can support coaches in building their businesses. (Spoiler alert: there are no quick fixes or ‘hacks’ despite what you might have read, seen or […]

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FIRST PERSON: NATIONAL GRID CASE STUDY

Coaching is boosting performance and employee engagement at National Grid. Craig Rollason reports My first awareness of coaching was some 20 years ago, when my employer at that time introduced “coaching for excellence”, a two-day course based on the GROW model run by internally trained coaches. I really liked the concept – introducing a different type of conversation to normal struck a chord with me. At that time, coaching didn’t gain traction and despite the investment, it didn’t hold. On reflection, neither the organisation nor I was ready for it. As part of the course, I received a handy small […]

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ILM: LEADERS NEED COACHING SKILLS POST-BREXIT

By Liz Hall In the wake of the EU referendum, businesses need to equip leaders with core skills, including coaching, according to the Institute of Leadership and Management (ILM). John Yates, group director, ILM, urged businesses not to “feel disheartened by the impending upheaval, but invigorated to shake things up, challenge the status quo and ensure our organisations are fully equipped and relevant for the future. Nowhere is this more apparent than with leadership”. The ILM’s Addressing the Leadership Lag manifesto highlights a lack of leadership quality, and of leaders that employees can trust and be inspired by. It recommends […]

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IDEAS IN ORBIT

In this two-part series, angel investor and coach/mentor Bridget Connell explores why and how to support women entrepreneurs. Part 1 highlighted the untapped potential in this group. In Part 2, she delves into what supporting women start-up entrepreneurs means in practice I’m passionate about supporting women in business. As I highlighted in Part 1* of this series, women represent an untapped potential contribution of £10.1 billion to the UK economy alone. However, they’re held back by unconscious bias, lack of confidence and access to the right networks. Drawing on my work as an angel investor concentrating on technology businesses founded […]

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RELATIVE MERITS

Coaching can offer vital support to family businesses, guiding members in relationship conflicts, for example. Manfusa Shams and David Lane report With the global economy increasingly built on contributions from family businesses, it’s important to help them grow sustainably. One effective means of supporting these businesses is coaching, but it requires a specialist, blended approach. In the UK alone, it’s estimated that around 4.6 million businesses are from family firms, employing almost 12 million people and contributing a quarter of GDP in the UK (IFB, 2016). The right support at the right time can make all the difference to the sustainability […]

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THE REAL BUSINESS OF COACHING: TURNING ENQUIRIES INTO CLIENTS

Is your ‘onboarding’ process effective? Lack of proper diagnosis will keep coaches’ business low value, argues Ginny Baillie in her latest in this series In the ‘old days’ I used to offer potential clients a half-hour coaching session – it was called a ‘Living Brochure’. They got to experience what it would be like to coach with me and I got to see if they were coachable. I also knew I was very good at laser coaching sessions and could deliver a strong experience – so a win-win. Or was it? What’s really going on here is this: the client […]

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RESILIENCE FOR PEAK PERFORMANCE

Juan Coto, leadership business coach and mental trainer for elite athletes, shares with us how resilience is the key to peak performance and a training framework to become more resilient Peak performance is a term traditionally used in the elite sporting arena which is used more and more in the business world. Peak performance is the “ability to perform at the top range of your abilities independently of the circumstances”. We all have experienced those moments of being “in the zone” which I describe as feeling: energised, committed, confident and carefree. Those moments tend to occur when the circumstances are […]

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THE REAL BUSINESS OF COACHING: IN THE WRONG GOLDFISH BOWL?

Are your business ambitions limited by what you see around you? Ask yourself what needs shaking up for you and heed the calls to action, says Ginny Baillie By Ginnie Baillie If you play tennis with someone who is a bit worse than you, it drags your game down. To raise your game, it’s best to play with people who stretch you, who show you what’s possible. When you look around your inner circle of your coaching community, do they and their businesses reflect what you want in your business? Or are you trading the same war stories about client […]

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THE REAL BUSINESS OF COACHING – ASSOCIATE COACHES: THE MYTHS

With more than 80% of corporate coaching bought via referrals, shouldn’t all businesses be cultivating such a valuable relationship, asks Ginny Baillie Why on earth would I want to help another coach build their business?” This was one response when I started to research the value of associate business to coaches – from an experienced, openhearted coach. I was surprised to hear it – and that the myths around associate work are still strong. Yes, it’s true, associates do help coach clients build their businesses. But what are the coach clients doing for associates? The very same thing – it’s […]

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OPINION: THE REAL BUSINESS OF COACHING

Never forget – this is work In this new column, Ginny Baillie helps coaches get as good at the business of coaching as they are at coaching itself. This issue: setting the scene   The corporate coaching market is worth £1.6 billion. It’s one of the fastest growing industries in the world. But it doesn’t feel like that when you’re earning under £47,000 a year (the approximate average executive coaching income), does it? Someone’s earning regular big bucks, but it might not be you. The problem is that the approach most coaches are taking to running a business hasn’t kept […]

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