CLOSING THE ARABIAN GULF
Coaching in the Middle East is growing in both scale and quality and its key base is in the United Arab Emirates. Paul Cochrane reports from Beirut
The professional coaching sector is booming in the Middle East. Over the past decade the region has become increasingly interconnected in the global business system, and has adopted international standards. This has driven the need for professional coaching and training. But with coaching modelled on US and European norms, there is a need for greater localisation, while more accreditation is necessary to develop...
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