HOW TO… COACH FOR PERSONAL REPUTATION
By Rachel Griffiths
An organisation can stand or fall based on its reputation. It follows that the personal reputations of its employees are just as business-critical. But how can coaching strengthen an asset that is so intangible yet highly influential?
We all have a reputation, which we don’t own and can’t fake. It is a hugely valuable part of the balance sheet – worth 38 per cent of a business’ market value according to the latest UK Reputation Dividend Study (bit.ly/1EsDT9I
Reputations affect businesses’ ability...
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