Too much of a good thing?

The second in our new series of columns by an anonymous coaching buyer takes a thought-provoking helicopter view of what’s going on in the industry. This issue: accreditation  The recent growth in coaching accreditation is confusing. Not just for coaches but for those of us involved in coaching procurement In the unregulated marketplace, the challenge has always been to sort the wheat from the chaff. Until recently if you weren’t prepared to pay for an assessment centre, word of mouth tended to be the main way of checking whether a coach was any good....

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