By Gladeana McMahon and Antoinette Oglethorpe In this, the last in the series of articles on self-employment, we focus on your website and use of social media. We all know that sales and marketing is a key challenge for coaches setting up on their own....
By Gladeana Mcmahon and Antoinette Oglethorpe This fourth article in the series considers the in-person marketing approaches you can use to get your coaching business known to potential clients Part four: Getting your name known Unless you are starting your coaching...
HOW TO… SET UP AND DEVELOP A SUCCESSFUL COACHING PRACTICE By Gladeana Mcmahon and Antoinette Oglethorpe This third article in our series on developing a successful coaching practice, considers how to sell and market your business in order to win new clients Part...
By Gladeana Mcmahon and Antoinette Oglethorpe This is the first in a series of articles aimed at helping coaches deal with the variety of factors associated with setting up a successful coaching practice Part one: Guidelines for coaches starting out in business Many...
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