COACHING AT WORK ANNUAL CONFERENCE, 3 JULY, LONDON: PINSENT MASONS ANCHORS COACHING TO BUSINESS

By Nicole Berg

Anchoring coaching to a business context, taking care to position it appropriately, understanding and making use of key influencers, and choosing the right coaches – these were among the key success factors in creating a coaching culture at Pinsent Masons. Partner development coach Sophie Turner shared how her idea back in 2006 of bringing a coaching approach to the international law firm began to gain traction when it was coupled with the introduction of a “purpose-led approach to business”. At a steering committee...

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