SPORTING BEHAVIOUR – A PROFILE OF KEITH ANTOINE

Keith Antoine is a rarity in the coaching world. As he prepares his athletes for the World Para Athletics Championships, he’ll be coaching business clients too. He explains to Liz Hall how having a foot in both camps benefits each discipline

  This month (14-23 July) sees 1,300 athletes from 90 countries compete in the World Para Athletics Championships in London, with the support and challenge of top sports coaches. These include veteran sports coach Keith Antoine. But what distinguishes Antoine is that he’s also a coach and management...

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