Coaches: help clients manage their online avatars

By Zsófia Anna Utry   British Psychological Society’s Special Group in Coaching Psychology’s 4th International Congress of Coaching Psychology, 11-12 December, London   Coaches need to help clients manage their digital footprints, which give away more about personalities than even close friends and loved ones can, a Cambridge University professor and psychometrics expert has warned. “Our online digital footprint is a good indicator of habits, lifestyles and desires, and it can now be analysed psychometrically to find out the kind of person you are…every single...

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