Baby boomers: Act your pre-age
This two-part report looks at coaching clients with age-related issues. Part 1: Coaching baby boomers
Pay special attention to the needs of baby boomer clients during coaching sessions. You may even have to challenge your own
attitudes to age, argues Keren Smedley
You may be wondering why one group of people – the so-called baby boomers – are being singled out for a coaching approach.
It’s a fair question, and I’ll start with a confession: I’m a member of this cohort. When I turned 50, I realised that I, like a number of my clients, faced different issues to those of my youth...