The Skeptic: Innovation or scam?

The skeptic is a new column by David Clutterbuck, which looks at the “legitimacy” of non-mainstream coaching approaches. This issue we take the example of Emotional Freedom Technique (EFT), and ask, must evidence-based coaching approaches always be our measure of efficacy? I recently initiated a furious debate on the web about a coaching technique called EFT, by asking whether there was any evidence to support its remarkable claims. The furore – from both detractors and supporters, with ‘let’s keep an open mind’ in the middle – made me reflect on what is and isn’t ‘legitimate’ in the world of coaching […]

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