Profile: Adrian Moorhouse

Lane Changer Adrian Moorhouse may be a former Olympic gold medallist, but, as Lane4’s co-founder tells Liz Hall, he’s found a very different way to succeed With just days to go, those taking part in the London Olympics must be feeling the heat. Adrian Moorhouse, co-founder of Lane4, has been there. In his case, the hard work paid off – in September 1988, at the Seoul Olympics, swimmer Moorhouse won gold in the 100m breaststroke. The year before, he’d become the first person ever to swim the 100m breaststroke in less than a minute, one of five times he broke the record. It...

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