Soft sell

Neal Young In these hard, recession-hit times, we must maintain a soft approach to our coaching A recession represents perhaps the most stringent of acid tests for any company, challenging not only its durability, but the values, ethics and training housed within it. During a financial crisis, there is often a need to consolidate, retrench and cut resources, including employees. This leads to a dichotomous situation between the management wielding the knife and the workforce suffering the cuts. Such clinical evaluations of the worth of each individual,...

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