Tree’s a crowd

Suggests the process to follow, and the selection criteria to apply, when choosing a coach. Includes a mini-case study in the NHS Kate Hilpern Google “executive coaching” and you’ll find nearly half a million hits. No wonder the Harvard Business Review has referred to the market as the Wild West of coaching. “It’s worryingly easy to do a short course and set yourself up as an executive coach, and even though there are a number of accreditation bodies, they have varying reputations,” says Kevin Bright, director of business psychologists YSC. “Couple this with the fact that there is currently very […]

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